Category Archives: Article

Don’t be a Maybe – Slanted Magazine

The new advertisement campaign “Don’t be a Maybe” stated a lot of resistance amongst young people. Even bloggers and magazines contextualize the new Marlboro campaign. In Slanted Magazine, Gabi Lück, a gender-communication-expert, expresses her displeasure about the new campaign. On

Don’t be a Maybe – Slanted Magazine

The new advertisement campaign “Don’t be a Maybe” stated a lot of resistance amongst young people. Even bloggers and magazines contextualize the new Marlboro campaign. In Slanted Magazine, Gabi Lück, a gender-communication-expert, expresses her displeasure about the new campaign. On

Digital Anti-Smoking Campaign

A Digital Anti-Smoking Campaign That Preys On Vanity Compared to other companies who sell regular consumer products, Marlboro has to deal with negative responses, the impact of smoking on health and educational campaigns against smoking. In Finland, the agency 358

Digital Anti-Smoking Campaign

A Digital Anti-Smoking Campaign That Preys On Vanity Compared to other companies who sell regular consumer products, Marlboro has to deal with negative responses, the impact of smoking on health and educational campaigns against smoking. In Finland, the agency 358

Fastcodesign about Marlboro F1 Ads

Ferrari drops wickedly sneaky cigarette advertising from its race cars In 2007, the EU has banned cigarette ads on F1. Marlboro has found a smart and genius way to keep advertising for his sponsor Ferrari. The brand designers were sneaking

Fastcodesign about Marlboro F1 Ads

Ferrari drops wickedly sneaky cigarette advertising from its race cars In 2007, the EU has banned cigarette ads on F1. Marlboro has found a smart and genius way to keep advertising for his sponsor Ferrari. The brand designers were sneaking